Made from the softest cotton, bamboo and wool blends with prints as unique and special as your little one, Wilson and Frenchy are a bespoke Australian brand of newborn baby and kids clothing and bedding that offers beautiful collections designed to spark joy.

All baby and organic children’s clothing and bedding will stand up to the demands of a busy life. Hand drawn designs are created to bring a smile to your face every day, even if you don’t leave the house. 

Designed with love, by a Melbourne mother of two little men, Wilson & Frenchy is not only a proud Australian brand with a sustainable approach, but one of the leading baby clothing stores online.

The cut and sew range, organic cotton baby clothes and sleepwear are made and GOTS certified by fair traders in India, so you know your purchase is an ethical one.  

Wilson & Frenchy offer a bespoke collection of unisex baby clothes, including onesies, grow and zip suits, knitwear and more with quality that’s second to none.  

Please note we only work with Wilson and Frenchy stockists in South Australia.

Spring Summer 2025